Wednesday, August 26, 2020

Reflection Essay Example | Topics and Well Written Essays - 500 words - 37

Reflection - Essay Example ings for him in two essential manners; right off the bat, he built up a fracture between himself, his associates, and his supporters, and also, his off-base choices drove everyone into a difficulty for which he was considered responsible. It would not be so terrible if the issue finished here; my pioneer would support and attempt to safeguard himself on his off-base choices instead of tolerating his missteps and pushing ahead taking everyone with him. I accept administration is generally influenced by the kind of character attributes and conduct one displays. So as to be a fruitful and solid pioneer, it is basic that one forms great compatibility with the partners and adherents and fills in as a good example for them. Ans. In request to improve things and become a solid chief, my pioneer needs to begin working at growing great relations and affinity with the associates and supporters. He can accomplish this by having gatherings with them, making them mindful of his game plans, aims, and proposed results, and how they would profit the network and the establishment in general. My pioneer needs to become more friendly and associate with his partners and adherents, bring them into certainty, and in a perfect world, look for their recommendation and assessment later on choices. This requires an all encompassing change in the character and conduct of my pioneer which is, actually, difficult to accomplish. Be that as it may, certain means may make this simpler for him in the event that he takes them. For instance, he can peruse administration books. These books are composed by exceptionally experienced and educated writers who present practicable and master feelings on approaches to change one’s c haracter and conduct to improve things. So as to build up my authority aptitudes to do equity to the job of a school chief, I first need to conceptualize myself upon what precisely is an executive of school and what are his duties. Numerous books, articles, and web journals can be perused to create careful comprehension in this issue. Furthermore, I have to survey my

Saturday, August 22, 2020

History The representations of Death in Medieval European Art Essay

History The portrayals of Death in Medieval European Art - Essay Example (Cartwright, 1972) It is famously known as the Plague, Black Death or Black Plague in spite of the fact that the clinical term for it is Bubonic Plague. From the beginning of time, plague has perplexed numerous civic establishments, causing amazing changes in the social development, monetary demeanor and strict convictions, bringing about the difference in their portrayal in craftsmanship and engineering. There have been recording of monstrous wellbeing pestilences striking Asia, Africa, and Europe where it is accepted that at one point there were insufficient alive to cover the survivors of the Black Death. (www.cdc.gov, 3/12/2007) In such civic establishments, the advancement of clinical examinations was not close to enough to consider the flare-ups and investigate them in a logical estate; in response, the individuals normally accepted they were divine discipline brought down from god or the divine beings out of the blue the main strict figure of the area and time would give. This caused much further frenzy and tumult. By and large, guiltless gatherings of individuals would be accused for the fiasco and gigantic witch chase like c onduct would occur where the gathering would be pursued down and tormented or even executed in the conviction that it would end the trial. Infections have been monotonous in history and once in a while with no particular example. The Bubonic Plague of 1347 showed up more than once thereafter all through Europe and the Middle East, however not on as quite a bit of a huge scope, the remainder of which finished in 1844. (Watts, 1997) Even in present day society the dread of individuals lives; at the trace of an episode, for example, the winged creature vent of 2004, worldwide economies have been influenced and numerous businesses have endured. The Black Death holds the best number of casualties in such a brief timeframe range than some other plague in history and this brought about monetary, social and political influences that have gone on for quite a long time and assumed a significant job in the craftsmanship and painting to follow. fourteenth Century: The Century of Changing European progress and Fine Arts Medieval Europe was under an outrageous weight when the new century rolled over. The socioeconomics of medieval Europe developed to a remarkable scale. The populace had developed to the edge of starvation. Just under the best conditions would the fields' yield enough to take care of the populace. The Black Death struck in 1347 and devastated the European populace. The Black Death was a need to forestall overpopulation and monetary decay. The economy of the fourteenth century was in a condition of decay. The populace blast alongside the lack of food was driving Europe down a street to starvation. The atmosphere in Western Europe likewise was starting to change at the turn of the fourteenth century. This caused a wet atmosphere and extraordinarily antagonistically

Sunday, August 16, 2020

Dorm Areas Illinois Street

Dorm Areas Illinois Street Ah, ISR, home to the engineers and close neighbor of both the Main and Engineering quads. Have you heard that ISR is where hard-studying, non-socializing, awkward types are? Well, you might be half right, but then again, what dorm full of new freshmen who dont know each other isnt a bit awkward? Dont let dorm stereotypes scare you off! Overview:  Certainly, because of how close it is to the Engineering Quad, it just makes practical sense to live at ISR if youre an engineer. Why not shorten your commute to 5 minutes? While engineering students = a lot of studying, generally, the hard classes dont kick in until junior or senior year, so really youre just surrounded by your average college freshman looking for a fresh start with new friends and new heights to conquer. Quick, how many times have I said a word with engineer in it? Well, no worries if youre not one: engineering students are actually pretty spread out across campus, especially freshmen, because like everyone else, they are taking general education classes on the Main Quad. So dont fret! There is diversity in who studies what. Cautions: ISR can be one of the quieter residence halls because it has the most engineers, more upperclassmen than some other dorms, and, although it has plenty of open lounges, people dont tend to leave their room doors open. It  doesnt  provide  as many opportunities to meet new people like PAR or Allen might. The building overall feels a bit older in some parts, and although its close to two quads, its a bit distant from other social hubs like the ARC or outdoor fields and courts. So if youre physically active or are looking to join an intramural sport, youll probably want to look elsewhere. Perks:  ISR is a great location if want to be able to walk everywhere. Classes couldnt be closer, and its also very close to the Krannert Center for the Performing Arts, so if you love watching concert performances, plays, and other such features, you might want to live nearby. Even if youre not an engineer, the engineering library, Grainger, is a beautiful place to study that can give you the focus you need to get work done. If youre dedicated to putting school first, youll have no problem finding groups of people looking to study together. ISR is also home to the specialty dining option Taste of Asia. Featuring Asian-style dishes like orange chicken and crispy tofu, they even have a make-your-own Pat Bing Soo, a Korean treat loved by many. It might be a pain on Move-In Day, but like FAR, ISRs upper floors can give a pretty view of campus when you wake up and go to sleep. Check out this video for a quick tour. Again, dont let stereotypes scare you off, but each dorm does have its own vibe, so come visit and see for yourself if you could picture  yourself living here day to day! https://www.youtube.com/watch?v=pAE0GA1mK9w James Class of 2016 I’m an Advertising major also pursuing a minor in Anthropology. I’m heavily involved with the American Advertising Federation on campus. I'm from Naperville, Illinois.

Sunday, May 24, 2020

Factors Inhibiting Congruent Relating Free Essay Example, 1000 words

Otherwise, the counselor is unable to help the client to achieve the integration in his personality. Hence, if the counselor lacks growth and integration in his own personality, then it inhibits the formation of congruence between the counselor and the client while counseling. The second factor that inhibits the congruent relating with clients is the lack of self -awareness in the counselor. When a counselor is not consciously aware of the weak areas in his personality, then he gets uncomfortable and irritated while attending to those weaknesses in his clients. Hence, being aware of the weaknesses in his own personality is very important for the counselor. Otherwise, it inhibits congruent relating to the client by creating discomfort and friction in interactions while counseling. Fears And Prejudices Prejudice is one of the main causes of conflict and hatred between people belonging to different racial, ethnic or religious backgrounds. Prejudice leads people to judge others on the basis of the group they belong to rather than judging them as individuals. Hence, when a person judges another person through the lens of prejudice, he subconsciously applies the characters of the culture or the race he belongs to, to his personality. We will write a custom essay sample on Factors Inhibiting Congruent Relating or any topic specifically for you Only $17.96 $11.86/page This hatred for each other results in conflict and violence. Hence, prejudice affects the peace of the society very badly. People who are victims of prejudice also develop a lot of stress and fear in life. Fear is destructive for any relationship. People who have fears develop distorted perceptions about life as their fears make them perceive things differently.

Wednesday, May 13, 2020

Mass Production Affects Conflicts With Society, Business...

Mass production affects conflicts with society, business and international affairs because it can ultimately cause positive or negative impacts on these areas depending on the end result of the sales of the items in question. I believe that this can lead to the outcome going either way causing a ripple effect and ultimately bringing a positive or negative impact on these areas depending on several factors such as marketing, sales, etc. During the Industrial Revolution, the role of government was to keep the peace (or fight wars), maintain civil order and enforce law. By the progressive era, government in addition accepted some responsibility for regulating the economy and caring for the needy. The concept of economic policy had been born. Anti-trust laws and civil rights laws now existed. In Europe, the labor movement began during the industrial revolution, when agricultural jobs declined and employment moved to more industrial areas. The idea met with great resistance. In the 20th century and early 19th century, many groups were punished and transported for forming unions, which was against the laws of the time. The labor movement was active in the early to mid-19th century and various labor parties and trade unions were formed throughout the industrialized world. The International Workingmen s Association, the first attempt at international coordination, was founded in London in 1864. The key points were the right of the workers to organize themselves, the right to an 8Show MoreRelatedRevolutions Of The French Revolution1139 Words   |  5 Pagesplays an important role in highlighting this structural overtone of the French Revolution. The duality between the Haitian revolution’s class of slaves and the Third Estate of the French Revolution proper as well as the reactions they both had to international and internal strife are best classified under the structural school of thought. This analysis begins with looking at the logical first aspect of structural analysis; the status of the peasantry. The aspect of structural theory that is most glaringlyRead MoreEmergence of Globalization Phenomenon1521 Words   |  6 Pagesto media and cyberspace has eliminated the control of nation-states over information flow across borders and within their own territories. The unprecedented spread of ICTs is not only changing the rules of international relations but also have profound implications for national and international security. Global communication has undermined the states sovereignty in the traditional political, economic, cultural and security domains. 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Copyright  © 2009, Ivey Management Services Version: (A) 2009-07-02 In June 2008, John Manzoni, presidentRead MoreRole of Media in Tourism9761 Words   |  40 PagesTelephones:  [Office:  256†414†3771775]  Ã¢â‚¬ Ã‚  [Mobile:  256†078†2588846]   Email:  nupap2000@yahoo.com                  Paper  Presented  at  the  4th  International  Institute  of  Peace  through   Tourism  (IIPT)  African  Conference  on  Peace  through  Tourism  at   Educators’  Forum,  Uganda  (Kampala).                        Organized  by  the  International  Institute  for  Peace  through  Tourism   (IIPT),  United  States  of  America  (USA),  Held  At  Serena  International   Hotel  and  Conference  Centre,  Kampala,  Uganda,  May  19†22,  2007            Abstract   The  objectives  are  :(

Wednesday, May 6, 2020

Personal Statement. The programme of Translation and Interpretation Free Essays

Some people consider translation as a kind of jobs only but for me, it is a meaningful form of cultural communication. Therefore, I would like to apply to your university for the programme of Translation and Interpretation in order to make my dream comes true. Having majored in Translation and Interpretation as an undergraduate, it brings me new perspectives about translation that it not only translates from one language to another, but also the culture. We will write a custom essay sample on Personal Statement. The programme of Translation and Interpretation or any similar topic only for you Order Now This makes translation a real challenge. Nevertheless, I dare to embrace challenges and I find fulfillment after completing various translation assignments. Also, I have a passion for it. However, my skills in translation and interpretation are far from good. Therefore, I would love to further my knowledge of language and develop skills in translation through this programme, and I could take my enthusiasm and turn it into my further study. On the other hand, when compare with other colleges, your college is not only focus on practical skills but also theories of translation. I think this is better as theories help us to identify translation problems and justify strategies in order to have better translations. Therefore, I would like to apply to your college for this programme instead of others. Since I am studying Higher Diploma in Translation and Interpretation, I have learnt some basic techniques and theories of how to translate. Besides, I practice all these skills and theories by applying them into assignments and projects. As a result, I will be more able to master this subject than others. Learning new languages is one of my interests . I learnt Japanese and Korean when I was in form three. Now, I am taking a course for learning Spanish and I think these are relevant to this programme. Just like liver Wendell Holmes has said â€Å"Language is the blood of the soul into which thoughts run and out of which they grow†. As language provides an insight into all aspects of a countries culture and this is what translation is about, the ability to speak in different languages helps me to study this programme in a more effective way than others. By undertaking this programme, I expect to see myself become a well-trained specialist in this field as my future career, who can make many meaningful contributions to translation and interpretation. Therefore, I have much appreciated being able to achieve my goal by getting into your college for studying this programme. How to cite Personal Statement. The programme of Translation and Interpretation, Essay examples

Monday, May 4, 2020

In Martin Heideggers booklet Essay Example For Students

In Martin Heideggers booklet Essay In Martin Heideggers booklet The Origin of the Work of Art the German philosopher attempts to answer the question of the origin of the work of art which he places on an equal footing with the issue of the essence of art. To Heidegger, these two questions are interwoven. What is very problematic for the reader is the fact that Heidegger begins his investigation with a hermeneutic circle. The phrase hermeneutic circle refers to the circle of interpretation involved when understanding some work of art. According to this reasoning, it is not possible to really understand any part of a work until you understand the whole, but it is not possible either to understand the whole without understanding all of the parts. Heidegger starts by defining what to examine. In other words, we must identify something as a work of art. Only then it will be possible to infer what art is from the investigated work. But, to do that, Heidegger continues in a hermeneutic circle, we must already know which things are works of art and which are not. Further, if we can do this successfully, we must already know what art is. Heideggers reasoning is complicated and can be seen as a logical problem but his intention is to get the reader to think in different orbits, to try not to get around the circle but to break into it in a way that is not completely clear to me. Heidegger asserts that one of a works more obvious features is its thingly character. Any work of art is a thing. First, Heidegger investigates three traditional interpretations of thing. A thing can be analyzed as a substance to which various qualities are attached, as a bundle of sensations and as a formed matter. All three of these definitions are, according to Heidegger, wrong and misleading. Still, he lingers on the notion of formed matter which he connects to the concept of equipment. Heidegger sees equipment as an intermediate between thing and work and he states that the equipmental character of equipment is crucial to further investigation. To show what is equipmental character Heidegger analyses a painting of a pair of peasant shoes by van Gogh and finds out that equipmental character consists in its usefulness. Seeing things this way means that we have to see equipmental objects as they are used, not in some abstract sense. Then, Heidegger names this equipmental character for reliability. The choice of this word is unclear to me and could be explicated in more detail. What Heidegger attempts to say is probably that the painting makes us understand what shoes are in truth. In a way, the connection between the work of art and the unconcealment (aletheia) which is Heideggers word for truth establishes itself. Inferring from this, the nature of art would be the truth of beings setting itself to work. It is important to understand that a work of art functions allegorically, as something more than a thing we see before our eyes. It is also a symbol since in it something is brought together with the thing that is made. On the other hand, a work of art is not a piece of equipment with added aesthetic quality. It is in other words crucial to establish the connection between the work and truth. As Heidegger puts it, a works becoming a work is a form of truth happening. To grasp the origin of the work of art we must also consider the process of creation. Heidegger sees the difference between making and creating as the distinction between equipment and work of art. He goes back to the Greek word techne which denotes both a craft object and a work of art. This part of the text is particularly difficult to understand since Heidegger takes in the notion of knowing. To know is to see what is present as such, in its unhidden nature, in its unconcealment. Things become even more complex since Heidegger puts in three not-easy-to grasp concepts. These concepts are rift, earth and world. .ubcf91568bf4858a5b517d0b72904301b , .ubcf91568bf4858a5b517d0b72904301b .postImageUrl , .ubcf91568bf4858a5b517d0b72904301b .centered-text-area { min-height: 80px; position: relative; } .ubcf91568bf4858a5b517d0b72904301b , .ubcf91568bf4858a5b517d0b72904301b:hover , .ubcf91568bf4858a5b517d0b72904301b:visited , .ubcf91568bf4858a5b517d0b72904301b:active { border:0!important; } .ubcf91568bf4858a5b517d0b72904301b .clearfix:after { content: ""; display: table; clear: both; } .ubcf91568bf4858a5b517d0b72904301b { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ubcf91568bf4858a5b517d0b72904301b:active , .ubcf91568bf4858a5b517d0b72904301b:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ubcf91568bf4858a5b517d0b72904301b .centered-text-area { width: 100%; position: relative ; } .ubcf91568bf4858a5b517d0b72904301b .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ubcf91568bf4858a5b517d0b72904301b .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ubcf91568bf4858a5b517d0b72904301b .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ubcf91568bf4858a5b517d0b72904301b:hover .ctaButton { background-color: #34495E!important; } .ubcf91568bf4858a5b517d0b72904301b .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ubcf91568bf4858a5b517d0b72904301b .ubcf91568bf4858a5b517d0b72904301b-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ubcf91568bf4858a5b517d0b72904301b:after { content: ""; display: block; clear: both; } READ: the moon EssayRift would be some kind of relation that comprises both conflict and union between earth and world. The notion of world, as Heidegger sees it, could be described as the complete structure of relations that constitute our experience as human beings. The concept of earth comprises, as I see it, an all-encompassing source of life which have a mythic dimension to it. It is in this relation between world and earth that truth establishes itself. Heidegger puts an end to his article by stating that art is the becoming and happening of truth. In coming into being, truth becomes historical. I am really not sure what Heidegger puts in this historical dimension but he also emphasizes that even art is essentially historical, which again connects the notions of art and truth on a historical level. Questions: 1. How do we know that art is unique in its capacity to reveal the truth? 2. Is it possible to come to the essence of art using some other method than hermeneutic circle? 3. What is the actual relation between beauty and truth? Heidegger says that beauty is one way in which truth essentially occurs as unconcealment but he does not reveal how these two notions hang together.

Saturday, March 28, 2020

The Woman With No Name free essay sample

There is a rusted iron ring where horses used to be tied, grown into the ground next to the Green. Maybe, with eyes closed, soldiers drilling could be imagined in front of the Congregational church, the paint on the Green’s white picket fence still fresh. With this image in mind, I can feel my small town’s history breathing as I bicycle through the Village with my sister at my side. We have always lived a short ride away from the Center of Town and in the past year, since my mom moved into her own house, a five minute walk. I even work at the Town Library, a historic building on Main Street. We park our bikes at the General Store; during the summer the store is our ice-tea supplier, but that’s not the only reason to visit. We get our drinks and approach the counter, the cashier turning. We will write a custom essay sample on The Woman With No Name or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page She smiles widely as she sees us and exclaims, â€Å"My girls! How are you?† We grin at the short, white-haired elderly woman and we take a minute to talk. This woman knows our grades in school, our passions for literature. She knows of our love to travel, especially to historic locations. She asks us about our future plans, if I’m still considering psychology, and how my Girl Scout troop is faring in our last, and thirteenth, year together. Even with all these exchanges, however, there is one flaw: I do not know her name. We have never exchanged our names, content with our roles of the cashier and the sisters. It’s a funny thing, though, how time can complete your picture of a person. I began to notice little things about her each time we talked, such as how she doesn’t have a ring. It was revealed that she always wanted to retire with her sister but the sister got married—even so, they ride at her sister’s horse farm and they both live in town. I can measure my growth by our relationship, how casual contact throughout su mmers has revealed small details. It’s a strange thing to realize your own progress, how the adults around you start to measure your maturity by the things they confide. This woman with no name has always been an integral facet of my life, as unchanging as the antique houses. But I have learned to measure time and I have shed my idea of immortality, simply from seeing how her hands tremble a little more than last year, and the new wrinkles that fan from her eyes. Nothing is permanent, not even the woman with no name. The permanent factor, however, is the imprint she has made on my childhood. She was a comforting routine that taught me the lesson of time and impermanence, and how a simple relationship can impact a person. I know that when I come back from college to visit, she may not be there anymore. But before that occurs, I would like to ask for her name. She may be the woman with no name in my memories, but at least I can use her name to thank her for the difference she h as made.

Saturday, March 7, 2020

Pierre S. Dupont This essay was assigned for analysis of the life and contributions of influential leaders to business and leadership thought.

Pierre S. Dupont This essay was assigned for analysis of the life and contributions of influential leaders to business and leadership thought. Pierre S. DuPont was born near Wilmington, Delaware in 1870. Twenty years later, he graduated from the Massachusetts Institute of Technology (MIT) with a chemistry degree and began working in the DuPont family business. He became an assistant superintendent at Brandywine Mills, and two years later, Pierre and his cousin Francis G. DuPont developed and patented the first American-made smokeless gunpowder at the Carney's Point plant in New Jersey. During the 1890's, Pierre worked at the Johnson Company, which was a steel firm partly owned by the DuPont family. Here he learned a great deal about cost accounting and financial management from the company's president, Arthur Moxham. He left briefly to join his cousin Coleman DuPont in his street railway business in 1899, but he was soon back in the family business when the patriarch of the family, Eugene DuPont, died in 1902. On the firm's 100th anniversary, it was about to go out of business and had no successor for president.PierreSevera l DuPonts wanted to sell the company off, but Alfred, the youngest son would not hear of it. He joined with two of his cousins, Coleman and Pierre and bought the company in one of the first modern large scale leveraged buyouts for $12 million.The company was poorly run at the time, but the three partners managed to keep the company in business. Pierre oversaw the restructuring of the DuPont Company as chief of financial operations. He created a centralized hierarchical management structure, developed complex accounting and market forecasting techniques, and pushed for diversification and emphasis on RD. During this time he introduced the principle of return on investment, return on assets and return on equity as methods for determining the financial stability of a company, and when World War 1 started, he began a period of...

Wednesday, February 19, 2020

Supply chain management case study Example | Topics and Well Written Essays - 250 words

Supply chain management - Case Study Example Increasing the safety stock will positively impact on the operations of the company since it may be able to keep enough stock which entails that customers are not turned away empty handed. 2. Mr Flint should maintain the intermodal method of transportation of the MWED10GD which costs $4000 per load of 2000 units. This will help the company to maintain the costs at a lower level than to opt for the direct truck model which would increase the costs. The products supplied remain the same while the price does not change. This can strain the company in terms of revenue generated. Therefore, it would be wise for the company to increase the safety stock so that the customers would get something rather than wait for the next consignment. Through maintaining costs at a minimum level while increasing the level of stock will help the company to generate more quick returns in terms of the revenue it

Tuesday, February 4, 2020

Consumer Behavior- B Essay Example | Topics and Well Written Essays - 500 words

Consumer Behavior- B - Essay Example 3-Graham is a college student who is impulsive and somewhat rebellious.   He seeks out variety and excitement, usually looking for something new, offbeat, and risky.   Even though he was 18 years old and  eligible to vote, he didnt vote in the last presidential election and is not very interested in world events.   To which VALS segment does Graham belong? ESSAY 1- Discuss how a small bio-technology firm could influence the reference group infrastructure and the lead users to accelerate adoption of its products in the market. A small bio-technology firm can significantly influence the reference group infrastructure and its lead users to accelerate adoption of its products in the market by way of exploring key characteristics of lead users and major reference groups like key consumers, suppliers, and industry experts. Only after gaining acquaintance with their key characteristics or their behavior can a firm hope to sell more products in the market. This is because such knowledge can inform a firm about what are the currently hot demands in the buying market. This can boost adoption of products in the market because the firm will be then able to act in accordance of those demands. Lead users form a major reference group and researching such users’ preferences and dislikes can give a firm a lot of valuable material regarding how they can influence other potential customers in foreseeable future. A seller organization hoping to accelerate adoption of its products in the market should essentially understand the buying motives and decisions of their lead users. They can later use this kind of information to convince other customers to make the same kind of decisions. ESSAY 2- Unheard of twenty years ago, discuss the rationale people use today to shop or NOT shop on the Internet.   Given  your response,  what are the benefits to purchasing an iPod direct from a channel member.  

Monday, January 27, 2020

The Analysis Of Bcg Matrix Marketing Essay

The Analysis Of Bcg Matrix Marketing Essay In business, there are times when an organization needs to expand or change the market or field. There are tons of ideas about things one could do. However, it is hard to determine which idea will be the best. Therefore, strategic marketing planning tools will be important and beneficial, such as BCG matrix, Ansoff Matrix or Porter 5 forces and so forth, to help one to evaluate the options and decide on the one that suits the organization and situation best. As a result, it gives the best return on the considerable investment that an organization will need to make. Strategic marketing management involves the process of deciding the marketing strategy to follow and to ensure it is followed correctly, in order to compete against its rivals successfully. In an attempt to assist strategic marketing process, a number of different strategic marketing planning tools have been created. Igor Ansoff, Michael Porter and the Boston Consulting Group have the best known models in the field of business. Strategies are developed according to the objectives within an organization. The establishment of the objectives will normally produce a difference between what had been achieved and what target needs to be met. The uses of strategies are to illustrate how this gap is going to be solved, and objectives met. Strategic Management is a systematic approach to the major and increasingly important responsibility of general management to position and relate the firm to its environment in a way which will assure its continued success and make it secure from surprises( Ansoff, 1990). This paper, it will focus on the BCG Matrix, which is one of the models like PESTEL, SWOT, Ansoff matrix, Gap analysis, GE matrix and Porter 5 forces. It is often used to assess the profits of business or resource allocation and divestment decisions by the marketers. The content of this report will explain and analyse the application of BCG Matrix with some examples. Some of the other analytical tools will also be mentioned in this work. Analysis of BCG matrix BCG Matrix is developed by Bruce Henderson of the Boston Consulting Group in the year of 1968 (BCG, 2012). It is one of the Portfolio analyses. It is used to determine high or low performers of businesses or products depending upon their market growth rate and relative market share. The idea behind this Matrix is that the higher the market share or a better market grows of the product, it is better for the organization. There are four categories in BCG Matrix, which are Stars, Cash cow, Question mark and Dogs (Philip.K, et al., 2008). Furthermore, horizontal axis is given for relative market share position and vertical axis for industry growth rate (Philip.K, et al., 2008). Planners are to classify their products or businesses into the four categories according to their position on the matrix. It provides a framework for analysis and comparison of products or businesses for multinational companies with diverse products. The advantages of using BCG Matrix are to have the ability to pr ioritise a business or product portfolio; it is to know what products are doing well and what are not performing. It provides a useful insight into the potential opportunities and problems associated with a particular product. It is often a convenient graphical form that is easily understood by the staffs who are the decision makers. Taking Nestle company (table 1.0) as an example, prepared dishes and cooking aids, PetCare and confectionery would be classed as Cash cow, beverage products would be a star, whereas pharmaceutical products as Question mark. Water products would most likely to be classed as a Dog. The BCG matrix is linked to the Product life cycle. Introduction, growth, maturity and decline, it represents Question marks, Stars, Cash cows and dogs in the BCG matrix respectively. Referring back to the table 1.0, it shows that PetCare and Confectionery products are at the late maturity period in the Product life cycle. Therefore, Nestle must come out with new and better ide as, in order to prevent or slow down the product from further decline in sales, or perhaps becoming a Dog. However, it is expected that different product will have different life cycle. Therefore, some stars with short life cycle will be better to harvest rather than to commit further investment (Graeme. D and John. E, 2007). In a multinational company, it is essential for its products to have high and low growth rate, such as stars to assure future of the company, cash cows that supply money for further growth and converting questions marks into stars, it is because a balanced product portfolio will maximise organisation revenue. As mentioned by Bruce Henderson Only a diversified company with a balanced portfolio can use its strengths to truly capitalize on growth opportunities(BCG.P, 2010). The benefits of high growth products include high return at the cost of wide ranging resource to market. For low growth rate products, its benefits are customers familiarity with the product, t hus, lesser cost for marketing and a constant source of revenue. With the help of BCG matrix, it can be identified how organization cash resources can be used to maximize a companys future growth and profitability. It provides the criteria for determining which products or business one should invest in, hold, harvest or divest. However, the BCG matrix is only useful to a certain extent, and its limitation makes it increasingly less accurate. The BCG matrix was created in 1970s; therefore, it is expected to be less accurate in the current society especially during periodic recession (Blythe, 2006). The situation in the current business market is much more complicated than before. Abell and Hammond recommended that it should add two more practical strategies, Freeze and Cut into the Matrix (Abell, et al., 1979). Freeze basically stopping all investment and do not plan new ones during a recession or crisis, and cut means that cutting services by reducing some activities. The model of BCG matrix discouraged organizations to invest in businesses with a less than 10% growth rate in a year. During the hard time, many companies will not have a growth of 10%.Thus, it is not accurate to rely on BCG matrix during an economic downturn; it might create confusion in the companys direction. The connection between market share and profitability is arguable because sometimes low share businesses can be profitable too and vice versa (Babette Craig, 2012). As mention by experts, the markets are difficult to determine with a huge amount of overlaps and complex segmentation (Macmillan. H, 2000). There are many portfolios in real businesses consist of a high percentage of dog businesses and few star businesses (Macmillan. H, 2000). Thus, portfolio analysis is criticized for offering little help in these circumstances. Growth rate and market share are only one aspect of industry attractiveness and overall competitive position respectively. The market definition and measurement are not perfect as there are some problems faced (Wensley. R, 1981). H ence, poor definition of business market might lead to some misclassification, such as dogs, become cash cows. Moreover, the matrix mainly focus on the investment in current products of a company, thus, it might neglect alternative investment such as setting new product lines or investing in new technology which could be better than investing in current products or services. The matrix also ignores the potential competitive responses. When an organization tried to build their market shares and support growth, it is likely to get responses from the competitors as retaliation (Blythe, 2006). Furthermore, it is too simplistic and general just to use high and low to form four categories, which lead to a low accuracy analysis. In addition, the matrix is based on cash revenue, whereby profit should be a better phrase to use as it means the financial gain after all the deduction of expense from the revenue. General electric (GE) matrix developed by Mckinsey is a similar matrix that overcom es some of the disadvantage of BCG matrix. It uses market attractiveness instead of market growth rate which included a broader range of factors compare to growth rate. It also replaced market share into competitive strength which assessed each SBU with competitive positioning (Kozami,2002). However, this paper will not go into the details of GE matrix due to the words constraint. With the obvious limitations of BCG Matrix, it is not recommended to use the matrix alone. It is an portfolio analysis tools which focus on the internal of an organization, thus, it is always best to use with external analysis tools such as SWOT. SWOT will look at matters like the strength and weakness of the company, and the opportunities and threats that might occur. It is used to measure the degree of strategic fit between the organization and its environment. As a combination with BCG matrix, BCG matrix will focus on the internal factors and SWOT will be focusing on the external factors, therefore, the O T of SWOT will be mainly suggest to use alongside with BCG matrix. For example, with the O T, the organization can recognise the opportunities and threats in Nestle such as an increase in health conscious society (PRweb, 2012) provide a huge opportunity for Nestle to produce more health care products and raw ingredient prices for chocolate production are increasing will affect the profit margin as threat (Christopher, 2011). If only BCG matrix is used, the planners will miss the external factors like the society or raw materials pricing which might cause problems to the organization. According to experts, it mentioned that a mixture of two or more analysis tools is recommended for a holistic view of strategic scenario (Wind, et al, 1983). Therefore, it is essential for an organization to capture the internal and external factors to strengthen the company. Conclusion This paper focused on the analysis of BCG matrix, it evaluated the usefulness and weakness of the model. Recommendations also had been advised for further enhancement of the usefulness of the model. Although BCG Matrix has a number of limitations, it is still one of the most popular portfolio planning tools used by big companies with diverse products. It can measure the growth rate and relative market share of each sector in a table form. The table shows a clear understanding on how an organization is performing. With a simple and clear understanding, the company can develop strategies to deal with the sectors, and achieve the organizations aimed goals and objectives. It is also useful for small businesses to survey the companys market share and growth, in relation to relative market to see how products are performing. Lastly, BCG Matrix is not a tool to replace management decision or vision. It is a tool to help managers or planners to evaluate their strategy alternatives together w ith other analysis tools, such as SWOT. It is a tool with flaws, but still suffices to be a good tool for portfolio analysis. References Abell, Derek, and Hammond John S, 1979. Strategic market planning : problems and analytical approaches. 1st ed. New Jersey: Englewood Cliffs. Ansoff, Igor, 1990. Implanting Strategic Management. 2nd ed. New York: Prentice Hall . Babette, E, 2012. Analysis Without Paralysis: 12 Tools to Make Better Strategic Decisions. 2nd ed. New Jersey: Financial Times. BCG. 2012. BCG History. [Online] Available at: http://www.bcg.com/about_bcg/history/history_1968.aspx. [Accessed 04 November 12]. BCG. Perspectives. 2012. The product portfolio. [Online] Available at: https://www.bcgperspectives.com/content/Classics/strategy_the_product_portfolio/. [Accessed 05 November 12]. Blythe, Jim, 2006. Principles Practice of Marketing. 1st ed. London: Thomson learning. Christopher Adams . 2011. Chocolate lovers face price rise as ingredients soar. [Online] Available at: http://www.nzherald.co.nz/business/news/article.cfm?c_id=3objectid=10701792. [Accessed 22 November 12]. Graeme, Drummond, and John Ensor, 2007. Strategic Marketing: Planning and Control. 3rd ed. Oxford: A Butterworth-Heinemann Title. Kozami, Azhar, 2002. Business Policy and Strategic Management. 2nd ed. India: Tata McGraw-Hill. Macmillan, Hugh, 2000. Strategic management: process, content, and implementation. 1st ed. Oxford: Oxford University Press. Nestle. 2010. 2010 Annual Report. [Online] Available at: http://www.nestle.com/Common/NestleDocuments/Documents/Library/Documents/Annual_Reports/2010-Annual-Report-EN.pdf. [Accessed 03 November 12]. Nestle. 2011. 2011 Annual Report. [Online] Available at: http://www.nestle.com/Common/NestleDocuments/Documents/Library/Documents/Annual_Reports/2011-Annual-Report-EN.pdf. [Accessed 03 November 12]. Philip Kotler,Gary Armstrong, Veronica Wong and John Saunders, 2008. Principles of marketing. 5th ed. Italy: Pearson Education. PRWeb. 2012. Yahoo news. [Online] Available at: http://news.yahoo.com/increasing-popularity-growing-health-consciousness-fuel-growth-global-130305822.html. [Accessed 22 November 12]. Wensley, Robin, 1994. Making better decisions: The challenge of marketing strategy techniques. International Journal of Research in Marketing, [Online]. 11/1, pp85-90. Available at: http://www.sciencedirect.com.libproxy.ncl.ac.uk/science/article/pii/0167811694900361 [Accessed 04 November 2012]. Wind, Young, Mahajan, Vijay and Donald, Swire., 1983. An Empirical Comparison of Standardized Portfolio Models. Journal of Marketing, [Online]. 47(2), pp89-99. Available at: http://web.ebscohost.com/ehost/pdfviewer/pdfviewer?sid=247ec63a-e348-45c1-a7b8-e1819fa6169a%40sessionmgr11vid=2hid=21 [Accessed 22 November 2012].

Sunday, January 19, 2020

College halls Essay

College halls are being flooded with adults who are returning to school in their mid-life years. Online colleges have also made it easier for adults to further their educations in the midst of their busy lives. They choose to further their educations for various reasons. Perhaps, moms and dads need more education in order to move forward in their career or maybe the kids are older and mom wants to branch out and start a career. These nontraditional college students face different and more complex challenges than the younger student body. Some other areas of difficulty might include juggling multiple responsibilities or feeling academically out-ranked or inferior. Many colleges offer special services catering to the needs of adult students in order to help them achieve their educational goals. Another more recent issue is the state of the economy. Starting college during an economic slump presents it’s out set of challenges. The Economy The sudden nosedive of the economy has actually caused a surge of adults returning to college. The unemployment rate is on the rise and adults lacking a college degree are being left in the white collar dust of the more employable college graduates. Adults are finding that they have no alternative, but to roll with the changing tide of our economy and technology. This includes returning to college and earning a degree in order to find gainful employment. Some choose traditional colleges and many more choose online colleges. A few employers are wary of online colleges. They believe the student is paying for a degree rather than paying for an education. Slowly, the doubt is dwindling and in many cases employers will contribute financially to employees who are choosing to further their education. Employers are beginning to realize the dedication and worth of employees who are willing to go that extra mile. (Armour, 2008) Adults who return to college are faced with many concerns that their younger counterparts are oblivious to. Two major issues are finances and family responsibilities. In many cases, adults have financial obligations such as mortgage payments, care payments, and providing for their families. They must continue to earn a living and allotting time for family commitments while attending college. Sometimes these are single parents and sometimes they aren’t, but either way, if they have families then their lives become a juggling act. There are also other concerns. (Benahoff, 1993) Women with families often experience feelings of guilt in regards to their children. They feel like their shirking their parental responsibilities. They also worry about the cost of childcare and the quality of care that their children are receiving. Women are also concerned about maintaining their roles as wives and mothers while attending college. (Benahoff, 1993) Men tend to be fearful of failing and they doubt their ability to reach their goals. Since men who return to college in order to change careers they experience a great deal of anxiety. They have responsibilities to their family and there is no room for failure since men usually view themselves as the providers. Men also experience frustration in dealing with the loss of time and the increased expense of attending college. (Benahoff, 1993) Attending School with Children It’s common for adult college students to feel uncomfortable in an environment geared towards younger students. Many adult students have children nearing college age or already in college which can increase their feelings of awkwardness. As parents they are used to being in charge rather than on equal ground with young people. College kids usually have active social lives on and off campus while adult’s social lives revolve around their families and coworkers. Adults have limited time for socializing as well because of their responsibilities. These factors can intensify feelings of being out of their comfort zone. (Benahoff, 1993) Adult college students often lack confidence in their learning and study skills. They find that methods of teaching and learning have changed a great deal since they’ve been out of school. That can be an intimidating experience for adults. On a more positive note, adults take their studies seriously. Their choice to attend college mid-life was a huge step. They perceive college as an investment and as such, there is a certain amount of risk involved. As a result they are focused and extremely motivated. (Benahoff, 1993) College students of the younger generation are very social and it’s no different when it comes to their study habits. They often study regularly and work on assignments with their peers. Adults, however, often prefer to work and study independently because of their multiple responsibilities, busy schedules and time restraints. They don’t have time to linger on campus. (Benahoff, 1993) College Access and their Contribution to Success Admissions counselors should be readily available to advise adult students on courses and degrees that might be appropriate for them based on their current careers, areas of interest, or goals for the future. Providing this service would give adult students the reassurance they need that they are making the best choice by returning to college. Colleges that provide financial aid advisors trained specifically to work with adult students provide an enormous service for what can seem like an overwhelming process. Financial concerns are generally a key issue with adult students and they need the guidance and advice of someone knowledgeable about their specific areas of financial concern. Student advisors to offer suggestions regarding such topics as time management, study techniques or any other areas of concern would help to give adult students the confidence they need. Just knowing that there is someone they can turn to for advice when the going gets tough can provide much needed encouragement. Several traditional colleges offer online courses and access to resources such as online libraries. There are also a growing number of online colleges. Online availability provides easier access to adult students who are unable to attend classes on campus. In addition, many traditional colleges offer evening classes or classes in various locations off campus. This makes it easier for adults who may not be able to attend classes during the day and for those who need a closer location. Colleges who work with communities and employers to stress the importance and the benefits of higher education for adults can provide that extra push for those who are considering advancement, but haven’t yet made the commitment. When they join forces with communities and employers, colleges can also learn how to better accommodate adult students. (Lumina, 2008) Academic and Personal Keys to Success There are steps adults can take to ensure that their college experience will be successful and that they will reach the goals they have set for themselves. These keys to success encompass both the academic and personal lives of students. Academically, there are some specific things adults can do to aid them in adjusting to a college environment. It would be wise to take on a light course load for the first semester. This will enable a gradual transition for students. It will allow time for them to settle in to a routine and to find effective ways of managing their time, so they are able to keep up with coursework. Students who balance their course load by limiting the number of difficult courses in each semester and by allowing flexibility in class times find adjusting to college much easier. Students shouldn’t hesitate to seek support or advice from their student advisor if problems arise. Enlist the support of one or two classmates who will give you the assignments if you miss a class and offer to do the same for them. Students should be sure to keep up with their reading and assignments. They should develop good study habits early on. If there’s a problem with a specific class or assignment then ask to meet with the professor in order to clarify things. These steps are no guarantee of success, but they are steps in the right direction. (Office of Student Development and Counseling Center, 2005) On a personal level there are also some steps to success. First and foremost, adult students should have confidence in themselves and their abilities. While they may be lacking in academic experience, adults are ahead of the younger students in life experience. It’s essential that adult students get their priorities in order. They should gather support on the home-front, so they can concentrate on their studies while they’re in school. If need be enlist the help of friends or family to run errands or help with child care. Make sure time is set aside for family. Adult students can even involve their family members in their study time. Younger children can work on a quiet activity like coloring or drawing whiles the parent studies. A spouse or teenage child can quiz mom or dad if they’re studying for a test. Most importantly, adult students should take time out for themselves. Taking time to relax and reflect on the days events is essential. Everyone needs time to unwind and rest mentally as well as physically. (Office of Student Development and Counseling Center, 2006) Returning to college can be an enormous and seemingly impossible undertaking for adults who are in the middle of living their lives. It may not be the right choice for everyone, but for those who do choose to further their education there are wonderful benefits. A college degree may lead to career advancement that could result in a higher standard of living or it could provide a college education for their children. Adult students are role models for their own children as well as younger college students. Achieving one’s goals, regardless of age, is something to be proud of. Works Cited Armour, S. (2008). Classrooms filled with returning adults. Retrieved November 20, 2008, from USA Today: http://www. usatoday. com/money/economy/employment/2003-06-12-backtoschool_x. htm Benahoff, J. M. (1993, November 11). Educational Opportunities, Developmental Challenges, Understanding Nontraditional College Students. Retrieved November 20, 2008, from ERIC Education Resource Information Center: http://eric. ed. gov/ERICDocs/data/ericdocs2sql/content_storage_01/0000019b/80/13/2e/33. pdf Lumina. (2008). What We Know About Adult Learners. Retrieved November 20, 2008, from Lumina: http://www. luminafoundation. org/research/what_we_know_about_adult_learners. html#dimension1sub3 Office of Student Development and Counseling Center. (2006, January 13). Making the Adjustment School. Retrieved November 20, 2008, from Office of Student Development and Counseling Center: http://www. lsus. edu/sdcc/adults/making. asp Office of Student Development and Counseling Center. (2005, July 21). So, I’m a student again after all these years. Retrieved November 20, 2008, from Office of Student Development and Counseling Center: http://www. lsus. edu/sdcc/adults/so. asp

Saturday, January 11, 2020

Cultural distance Essay

The concepts related to cultural distance and local linkages are of paramount importance to the strategies adopted by multinational companies, Tjosvold and Leung (2003) noted. These authors note that it is through placing utmost significance on the said concepts that companies would be able to ensure the success of both their international operations (those in situated in the host country) and their domestic operations (based on the home country). Luo (1999) further expounds on the topic at hand. According to this author, it is of paramount importance that a certain company, in the hopes of expanding its global reach, to be able to look into factors that would that would affect their stability in a certain region. Luo (1999) then discussed the need for multinational enterprises that have subsidiaries outside of their home country to scan and interpret the environment in order to make appropriate decisions regarding internal arrangements and external alignment. They must be able to look into the similarities between the culture of the home and host countries which has been considered important in terms of ensuring the development of a tightly knit network between the two (Luo, 1999). Aside from this, it was also maintained that it is through the careful analysis of cultural distance that multinational companies would be able to determine their competitive advantages and reduce their disadvantages that may stem out from the following: (1) their dependence on local settings, (2) their vulnerability to government interference, and (3) their bargaining power with the host government (Luo, 2002). Hence, Luo (1999; 2002), without a doubt, attributed the importance of taking cultural distance and local linkages into consideration in order to ensure the success of multinational corporations that are conducting businesses within an international context. Background of the Study Cultural distance and local linkages, without a doubt then, becomes of paramount importance to expanding businesses that seek to tap markets outside of their own domestic sphere. Understanding the cultural distance existing between the multinational enterprises’ home and host countries are of paramount importance in order to ensure the success of the former and its business initiatives. In this paper, cultural distance is measured based on the model developed by Geert Hofstede which noted that the difference between two countries are more or less affected by the following factors: (1) power distance, (2) uncertainty avoidance, (3) individualism vs. collectivism, and (4) masculinity vs. femininity (Hofstede, 1991). The difference between the countries in relation to the four factors affects the manner by which multinational companies enter into businesses outside of their home country. Brouthers and Brouthers (2001), in fact, look into how cultural distance influences the instances by which affect their modes of entry. Apparently, this is due to the fact that the survival of the business venture may depend on the management of the relationships existing between the home and host countries, thereby making it of paramount importance to the business to take the said factor into consideration (Barkema & Vermeulen, 2009; Hennart & Zeng, 2002). Manev and Stevenson (2001), in line with this, also stated looking into cultural distance may eventually affect the relationships amongst the employees and the management situated in the home countries. The importance of Linkages, on the other hand, lies on its ability to provide business ventures with the competitive advantages needed in order to ensure the success of their businesses, Blomstrom and Kokko (2003) discussed. In general, local linkages refer to the relationships established by multinational relationships with the host country that serve as an anchor to their activities, Chen, Chen and Kyu (2004). The essentiality of the said linkages can also be attributed to the sharing of resources and activities in order to ensure the success of the business enterprise. Hence, local linkages once again reiterate the need for business ventures to look closely into cultural distance. Previous researchers stated the fact that a culturally distant company or corporation may significantly affect the linkages it develops with the host country, thereby threatening the formation of competitive advantage necessary to the success of their businesses. It is in line with the abovementioned discussions that this research shall focus on the manner by which cultural distance affects local linkages which could more or less pose significant implications to the formation of competitive advantages, thereby affecting the expansion of businesses. More specifically, however, this study is directed towards Dutch multinational enterprises. Statement of the Problem Cultural distance, as previously mentioned, can be measured by looking into the four factors that are contained within the model of Hofstede; namely: (1) power distance, (2) uncertainty avoidance, (3) individualism vs. collectivism, and (4) individualism vs. collectivism. In general, the difference between the home and host countries of a certain multinational enterprise tend to affect several aspects of their businesses, including their modes of entry, the manner by which human resources are managed, the development of networks, and most importantly, the relationship existing between the two. Aside from this, the discussions made in the foregoing paragraphs also noted of cultural distance as an important factor that affects the development of local linkages between the multinational enterprise and the host country, which is then important in terms of ensuring their competitive advantage and success in their expansion to a location outside of their traditional place of origin. It is for this reason that this research is devoted to the provision of answers with regard to the main research question: how does cultural distance affect the formation of local linkages, taking into consideration the experiences of Dutch multinational enterprises? To support this, the following research questions are also deemed necessary: Research Questions 1. How does cultural distance significantly affect the development of local linkages? 2. How does cultural distance significantly affect the favorability of factors relating to the local business environment, based on the experience of Dutch multinational enterprises? 3. In what way does cultural distance affect decisions with regard to modes of entry and autonomy of the subsidiaries of Dutch multinational enterprises? 4. To what extent does cultural distance affect the formation of competitive advantages of the Dutch business ventures in host countries? 5. What are the common benefits obtained by the Dutch multinational enterprises with regard to their ability to form successful local linkages? 6. What are the common disadvantages experienced by the business enterprises in relation to their inability to establish successful local linkages? Hypotheses It is in line with the abovementioned research questions and problem statement that the researcher develops the following hypotheses that this study shall either accept or reject, based on the results obtained by the latter: Main Null Hypothesis: Cultural distance does not affect the Dutch multinational enterprises’ establishment of local linkages. Main Alternative Hypothesis: Cultural distance affects the Dutch multinational enterprises’ establishment of local linkages. Null Hypothesis 1: Cultural distance and the establishment of local linkages are not significantly correlated with each other. Alternative Hypothesis 1: Cultural distance and the establishment of local linkages are significantly correlated with each other Null Hypothesis 2: Cultural distance does not significantly affect the favorability of factors relating to local business environment of Dutch Multinational Enterprises. Alternative Hypothesis 2: Cultural distance significantly affects the favorability of factors relating to local business environment of Dutch Multinational Enterprises. Null Hypothesis 3: Cultural distance does not affect decisions of Dutch Multinational Enterprises

Thursday, January 2, 2020

A Work Of Art And Its Impact On Society - 1503 Words

A work of art is something that touches the emotions of people. Without saying a word, art often speaks volumes to its viewers by challenging the current ideological orders, which are better known as the ways in which society thinks, acts, and functions on a daily basis. One of the most powerful art forms in terms of influencing society is a monument, which can be defined as a large manmade structure built to commemorate a significant person or event in history. Like all forms of art, monuments tell a story. Additionally, they take art to the next level by portraying something historical. They are one of the best art forms when it comes to influencing the public, yet their cultural impact is often overlooked. Many people see a monument as a display of a person or event’s importance to society during its time in history. However, that is not its sole purpose. It should also remind people of how the world was impacted by the particular event it stands for. A monument is capable of fueling an effort to maintain the change brought about by what it represents while also inspiring people to refrain from returning ideological order to its state prior to that event’s position in history. When designing a monument, architects strive to reach success in both of these categories to maximize its impact on ideological order. The first prerequisite for building a monument is establishing a good reason and location for which to build one. For a person or event to have aShow MoreRelatedThe Real Life Application : Beauty Is One s Positive And Admiring Feeling Or Understanding Towards One Object794 Words   |  4 Pagesone object. In twenty first century, individuals are bonded with beauty that the society, or the shared knowledge, have agreed for trillion years, yet different people holds different opinion whether they admire an object or not. 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